SIKHA SINGHI

Accountable from concept to completion for production fashion line by negotiating with vendors on availability, product specifications, distribution, delivery deadlines and pricing

• Responsible for selecting fabrics, patterns and trims to use in final designs and meet desired aesthetics and quality standards
• Organized fittings and adjusted designs to produce comfortable and appealing final products for clients and customers
• Supervised design staff through product creation and release
• Gathered information from vendors regarding market trends and competitor activity
• Sketched artistic and fresh designs for consideration
• Designed sampling displays to enhance consumer interest and experience.

Managed team of 10+ designers responsible for producing new designs and concepts in the market from prototyping to final delivery in the market that includes product specifications, pricing

• The ability to build partnerships and work collaboratively with others to meet shared objectives
• Work with external partners to understand their constraints and incentives, and ensure collaborations are mutually beneficial
• Conduct internal review and/or audits on product development activities to determine if design & manufacturing fulfill customer's expectations, to evaluate adherence to budget and profitability goals
• Posed and strutted to demonstrate features such as garment quality, style, and design.

Responsible for Developing and maintaining relationships with suppliers, vendors and other industry professionals by selecting fabrics, patterns and trims to use in final designs and meet desired aesthetics and quality standards for the customers.

• Managed the design process for multiple brands from concept sketches through final adoption across the team
• Conducted fittings and adjusted designs to produce comfortable and appealing final products for clients
• Supervised design staff through product creation and release
• Prepared and maintained design boards with sketches, fabrics, colors, prints and trims

• Worked in textile digital printing unit from printing to post treatment stage.
• Worked in outdoor activities which includes a market survey of trims for women wear
• Created and managed social media campaigns to increase brand engagement.
• Conducted market research to identify new opportunities and target markets.