Soroush Malek
Artarmon,NSW
Summary
Dynamic and results-driven Marketing Specialist with 2 years of experience in developing and executing effective marketing strategies. Demonstrated ability to drive brand awareness, increase customer engagement, and generate leads. Skilled in social media management, content creation, and campaign analysis. Possess strong communication and project management skills, with a keen eye for detail. Adept at collaborating cross-functionally to achieve organizational goals. Excited to contribute expertise to a forward-thinking marketing team.
Overview
2
2
years of professional experience
Work History
Brand Strategist
Kanoon Iran Novin Advertising & Marketing Agency
02.2023 - 05.2024
- Designed and executed promotional campaigns for new products and markets, effectively increasing brand visibility and customer engagement
- Conducted in-depth market trend analysis to identify new opportunities and challenges, enabling informed decision-making and strategic planning
- Collaborated with cross-functional teams to develop innovative marketing strategies and initiatives to meet business objectives
- Monitored and evaluated the performance of marketing campaigns, providing insights and recommendations for continuous improvement
- Implemented data-driven approaches in identifying target audiences and optimizing marketing efforts for maximum impact
- Contributed to the development of marketing collateral, including digital content, advertisements, and promotional materials.
- Improved social media presence by crafting engaging content and utilizing data-driven insights to reach target audiences effectively.
Marketing Coordinator
JT Furniture Group Co.
01.2022 - 02.2023
- Developed strategies and tactics to enhance the company's reputation and generate qualified leads
- Designed and supervised B2B marketing campaigns across the full marketing mix
- Generated marketing leads through various marketing initiatives and campaigns
- Created and managed content for web, print, email marketing and digital marketing
- Collaborated with internal teams to create engaging content for marketing materials, social media platforms, and event promotions
- Prepared and monitored the marketing budget on a quarterly and annual basis
- Measured and reported on the performance of marketing campaigns, gained insights, and assessed against goals
- Monitored and reported on web and social media analytics and respond strategically based on insights
- Developed visually engaging marketing materials to support product launches and promotions
Education
Master of Business Administration in Marketing -
University of Science And Technology
Skills
- Digital marketing
- B2B/B2C marketing
- Content Marketing
- Event Planning & Execution
- Team Building & Leadership
- Strategic Thinking
- Creative Problem Solving
- Time Management
- Content Strategy
- Media Planning
- Advertising Campaigns
Accomplishments
- Developed and implemented a social media strategy that resulted in a 25% increase in social media engagement.
- Successfully launched a series of promotional campaigns for new products, resulting in a 10% increase in sales.
References
Available Upon Request
Timeline
Brand Strategist
Kanoon Iran Novin Advertising & Marketing Agency
02.2023 - 05.2024
Marketing Coordinator
JT Furniture Group Co.
01.2022 - 02.2023
Master of Business Administration in Marketing -
University of Science And Technology
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