Tonia Wilson
Sydney,Australia
Summary
Experienced Global Account Manager with a proven track record at Virgin Australia, excelling in stakeholder engagement and consultative sales expertise. Mastered relationship management and data-driven decision-making, driving significant revenue growth. Possessing a demonstrated ability to increase customer satisfaction and loyalty through service excellence.
Highly-motivated team player with a desire to take on new challenges. Strong work ethic, adaptability, and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.
Overview
19
19
years of professional experience
Work History
GLOBAL KEY ACCOUNT MANAGER
Virgin Australia
12.2023 - Current
- Managed commercial relationships with leading agency partners in Australia and international markets
- Directed multi-million-dollar portfolio management for retail, online, and TMC customers globally.
- Negotiated commercial agreements with agency partners to achieve cost savings, drive revenue growth, and secure a competitive share of capacity and revenue.
- Directed global sales teams across multiple remote sites
- Designed and implemented data-driven global account strategies across multiple regions.
- Provided comprehensive reporting, insights, analysis, and recommendations to the executive leadership team.
- Conducted market analysis to identify new opportunities for growth in global markets.
- Collaborated with cross-functional, internal, and external teams to ensure successful execution of initiatives.
NATIONAL ACCOUNT MANAGER
Virgin Australia
02.2016 - 11.2024
- Oversaw commercial relationships with major agency partners in Australia, driving revenue growth and increased market share
- Negotiated commercial agreements with agency partners, achieving considerable cost savings
- Developed and implemented strategic plans to grow national accounts.
- Provided executive leadership team with insights, reporting, analysis, and recommendations
- Collaborated with Agency Partners on marketing plans to drive sales through joint customer initiatives and multi-faceted marketing campaigns.
- Collaborated closely with internal departments such as marketing, revenue management, finance, operations, and legal teams.
- Participated in trade shows, conferences, famils and Industry events representing Virgin Australia's products and services
INDUSTRY ACCOUNT MANAGER
Virgin Australia
09.2009 - 01.2016
- Managed relationships with key travel agency partners to enhance revenue and market share for Virgin Australia
- Developed insight-led strategies to successfully deliver and improve customer sales, value, and engagement.
- Established and maintained long-term connections with retail, corporate, and wholesale travel agencies to boost Virgin Australia's sales revenue.
- Generated reports summarizing market intelligence, focusing on product feedback, competitor analysis, and trends.
- Created tailored training solutions through a deep knowledge of customer needs.p knowledge of customer needs
- Delivered outstanding presentations to customers at conferences, events and trade exhibitions
BUSINESS DEVELOPMENT MANAGER, MICE
Club Med
12.2007 - 09.2009
- Oversaw the sales of Groups, Events and Incentive travel for Club Med Australia
- Developed and implemented strategies to increase sales and market share.
- Built robust connections with key MICE industry contacts including PCOs, agents, and suppliers
- Coordinated and hosted MICE industry familiarization trips and site inspections.
- Delivered compelling presentations to customers at conferences, expos, customer and industry events
INDUSTRY ACCOUNT MANAGER
Club Med
03.2006 - 12.2007
- Managed relationships with key Travel Agency partners to boost revenue.
- Developed insight-led strategies to successfully deliver and improve customer sales, product awareness, and engagement.
- Built and grew a broad-ranging client portfolio within NSW, spanning high-value retail, wholesale, and group business clients.
- Delivered regular reports covering product feedback, competitor analysis, product opportunities, and general market trends.
- Consistently exceeded set sales targets.
- Developed successful customer relationships to boost sales opportunities.
- Represented Club Med at trade shows, consumer expos, conferences, and industry events.
Education
Diploma of Aviation and Airline Studies -
Greenwich School of Management
LondonCertificate IV - Animal Studies
TAFE NSW
Higher School Certificate -
Loreto Normanhurst
Skills
- Strong Negotiation Skills
- Stakeholder Engagement
- Consultative Sales Expertise
- Relationship Management
- Key Account Management
- Data-driven decision-making
- Cross-Functional Collaboration
- Effective Relationship Building
- Surpassing Key Performance Indicators
- Proficient Public Speaker
- Salesforce CRM Proficiency
- GDS Proficiency: Sabre
- Proficient in MS Office
- Contract Management
- Staff Training and Development
Affiliations
- Travel junkie
- Enthusiastic amateur cook
- Passionate wildlife & animal welfare advocate
- Mum of 2 human children; 1 x rescue greyhound & 2 x ex-street cats
References
References available upon request.
Timeline
GLOBAL KEY ACCOUNT MANAGER
Virgin Australia
12.2023 - Current
NATIONAL ACCOUNT MANAGER
Virgin Australia
02.2016 - 11.2024
INDUSTRY ACCOUNT MANAGER
Virgin Australia
09.2009 - 01.2016
BUSINESS DEVELOPMENT MANAGER, MICE
Club Med
12.2007 - 09.2009
INDUSTRY ACCOUNT MANAGER
Club Med
03.2006 - 12.2007
Diploma of Aviation and Airline Studies -
Greenwich School of Management
Certificate IV - Animal Studies
TAFE NSW
Higher School Certificate -
Loreto Normanhurst
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