Kyle Zhang

Partnership Program : Lead the program with St. Kilda Football Club Sponsorship and Sydney Royal Easter Show in 2023 and 2024

Leading Project: With Chery With Love (WCWL) community program, fostering a vibrant Chery owner community and increasing brand advocacy in Australia

Key Opinion Customer (KOC) Engagement: Initiate and execute successful social media campaigns and marketing initiatives to enhance brand recognition.

Referral Programs: expand the customer base and boost sales of Omoda and Tiggo 7pro

Managed administrative logistics of events planning, event booking, and event promotions.

Nurtured and built relationships with vendors, venues and industry contacts to obtain best pricing and services for events.

• Manage all aspects of the business, including sales, marketing, customer service, and product development.
• Exceed sales goals through upselling, cross-selling, and attracting new business opportunities.
• Develop marketing collateral, presentations, and public relations campaigns to increase brand awareness
• Drive business growth through strategic customer engagement and retention strategies.
• Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
• Established a successful business by identifying market needs and developing innovative solutions.
• Delivered exceptional customer service by addressing client concerns promptly and effectively resolving issues.

• Collaborated with cross-functional teams to develop integrated sales strategies, driving overall company growth.
• Organized store merchandise racks and displays to promote and maintain visually appealing environments.
• Up-sold and cross-sold products effectively, driving sales and increasing revenue.
• Cultivated a high-performance culture within the team by setting clear expectations, providing regular feedback, and recognizing achievements.
• Trained, coached, and mentored new sales associates for maximum performance.
• Provided ongoing coaching to team members, fostering a supportive environment that encouraged professional growth and skill development.

• Define and implement the overall pricing strategy for the Family Segment, that include fixed/convergent offers and mobile voice stand-alone post-paid offers
• Propose and implement new offers and campaigns with focus on new customer's acquisition

• Monitor market trends to collect data/insights to consider on proposals
• implementation with all stakeholders involved
• Define business rules and operational procedures for different channels (stores, online, call center assistants).
• Commercial performance – Monitor and drive financial performance across Customer Value Management
• Own and optimise up-sell marketing activity across customer segments
• New opportunities – work with segment & analytical teams in order to identify new commercial opportunities across CVM