Xiaoyao Lin
XI AN ,CHINA
Summary
Dynamic leader with proven expertise in project management and employee relations honed at Shaanxi Blue Media Co., Ltd. Excelled in enhancing performance outcomes and optimizing press coverage, demonstrating unparalleled work ethic and management skills. Achieved significant improvements in operations efficiency and crisis communication, underscoring a commitment to continuous improvement and strategic public relations planning.
Overview
13
13
years of professional experience
Work History
Media Operations Manager
Shaanxi Blue Media Co., Ltd.
02.2020 - Current
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Empowered employees to take ownership of their responsibilities, leading to increased accountability and improved performance outcomes.
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Managed inventory and supply chain operations to achieve timely and accurate delivery of goods and services.
Head of Public Relations Department
Shaanxi Xiying Digital Media Technology Co., Ltd.
10.2017 - 02.2020
- Secured high-profile speaking engagements for executives, raising company visibility and credibility.
- Communicated with media weekly to build relationships and optimize press coverage.
- Managed crisis communications for rapid resolution and minimal negative impact on the company image.
Public Relations Planner
Qinhang (Shaanxi) Culture Media Co., Ltd.
03.2012 - 09.2017
- Collaborated with cross-functional teams to align goals and ensure project success.
- Optimized inventory control, reducing waste and improving costefficiency.
- Managed successful day-to-day operations of projects by maximizing productivity from available resources.
Education
Bachelor of Arts - Media Studies
Xi`an Jiaotong University)
Qujiang Campus, No. 205, Zhuque Street, Yanta Dist06-2011
High School Diploma -
The Affiliated High School of Northwestern Polytec
No. 127, Youyi West Road, Beilin District, Xi'an C06-2008
Skills
- Employee relations and conflict resolution
- Management
- Policies and procedures implementation
- Performance monitoring
- Project management abilities
- Continuous improvements
- Delegation
- Unsurpassed work ethic
- Purchasing and procurement
Timeline
Media Operations Manager
Shaanxi Blue Media Co., Ltd.
02.2020 - Current
Head of Public Relations Department
Shaanxi Xiying Digital Media Technology Co., Ltd.
10.2017 - 02.2020
Public Relations Planner
Qinhang (Shaanxi) Culture Media Co., Ltd.
03.2012 - 09.2017
Bachelor of Arts - Media Studies
Xi`an Jiaotong University)
High School Diploma -
The Affiliated High School of Northwestern Polytec
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