Ashley Norton

• Boosted product sales by developing and implementing strategic marketing plans.
• Led training sessions for sales teams to ensure thorough understanding of product features, benefits, and unique selling points.
• Increased customer retention rates by implementing targeted promotional campaigns that addressed specific customer segments'' preferences.
• Spearheaded trade show participation initiatives to increase brand visibility within target markets both domestically and internationally.
• Enhanced customer satisfaction by resolving issues promptly and maintaining open communication channels with clients.
• Negotiated vendor contracts to secure favourable terms that minimized risk while maximizing value for our organization.
• Developed product documentation to communicate upcoming features and products to internal teams.
• Maintained positive vendor relations to build strong partnerships.
• Liaised with clients to better understand business needs and current market landscape.
• Managed product demonstrations and testimonials for performance evaluation.

• Directly responsible for achieving set sales targets across the Australian and New Zealand region.
• Supporting regional Sales managers, with training and product awareness.
• Develop transitional procedures for clients looking to change Fire foams.
• Writing of technical support document/ specifications
• Development for factory testing procedures.
• Technical support for products contained with my designated portfolio.
• implement environmental
• Design of systems associated with my designated product portfolio
• Implementation of innovative product technologies to the Australian market space. directly responsible for the acceptance and implication of the Firedos Foam proportioner to the Australian market.
• Manage and delivery major infrastructure and defence projects
• Liaise with and attend process / engineering design meetings with clients.
• Conducted regular competitor analysis to stay ahead in the market and maintain a competitive edge.
• Streamlined production processes to reduce costs and increase profit margins.
• Negotiated vendor contracts to secure favourable terms that minimized risk while maximizing value for our organization.
• Collaborated overseas manufactures on new product development projects, ensuring alignment with market needs and expectations.
• Attend international trades shows and manufactures training seminars.
• Assist and prepare tenders for International petrochemical and infrastructure projects
• Attend and coordinate both Australian wide ( national ) and international systems project delivery and commissioning.

• Design of fire protection systems for the special hazards markets space which include but is not limited to: Electrical switch & computer rooms ( Later called data centres), flammable liquids applications, industrial kitchen protection , industrial dry chemical, vehicle systems application ( industrial & marine).
• Preparation of Isometric and schematic diagrams for submission to contractors and consultants.
• On site pre-commissioning check for the installation of gaseous suppression systems.
• Detailed site surveys and risk assessments
• Room integrity fan testing
• Perpetration and delivery of technical product presentations
• Liaise and coordinate with international product manufacture.
• Continually upgrade and improve efficiency's of locally manufactured product
• General product management duties
• Project Management and coordination
• Preparation of tenders and technical submission documentation.
• Perpetration of monthly sales and forecasting based reports.

Company restructure consolidated duties from previous rolls into a new Australian national roll, with the following engineering and field companies being added.

• Assist with design of fire protection systems for special hazards applications
• Water based hydraulic analysis of piping net works for fire protection systems. Small Gantry deluge, to major refinery and fuel terminal applications.
• Prepared technical schematics
• onsite testing and commissioning of Fixed foam systems and foam equipment to AS, FM & NFPA standards

• All Duties from Previous Project coordinator role.
• Telephone Sales and help desk duties
• Data entry of sales orders & purchase orders
• Preparation of written quotations & job costing
• liaise with international supplier sure: purchase of components including negotiation of prices in some instances.

• Assembly, manufacture of Portable fire fighting equipment specific to project demands.
• responsible for manual and computerised stock control of equipment.
• production scheduling
• liaise and negotiate with Australia suppliers, monitoring costing and quality control.
• Outsource fabrication works, communicating engineering principles and operational concepts.
• Coordinate repairs of returned equipment, liaising with directly customers
• Conduct R&D on recurring product issues, looking solutions and future innovations in design.
• Conduct internal audits to ISO/AS 9001
• Preparation of reports defining repairs and evaluations
• Assist Sales staff with customer demonstrations and clients training.