Results-driven commercial leader with the ability to drive growth and profitability. Proven track record in strategic planning, market analysis, problem-solving, business development, executing strategies and making key business decisions in a fast-paced environment. Known for delivering impactful solutions, exceeding performance targets, adaptability and delivering results through effective problem solving and negotiation skills.
As the Commercial Director, I am responsible for the overall strategic management of the hotel by establishing effective working relationships with senior team members, in particular the General Manager, Director of Operations, Director of Finance and Director of Human Resources. I provide support and advice to the General Manager in strategic planning and overall business goals relating to business development issues of the brand and the hotel, protecting and guarding corporate standards, brand integrity and hotel image
Accomplishments include:
As the Director of Revenue, I was responsible for driving Market Share and Revenue Performance through proper pricing, inventory controls and mix management. My core responsibilities included developing overall pricing strategy to include all market segments and distribution channels, effectively manage inventory and pricing strategy on all distribution channels, pro-actively identify and analyze business opportunities from a net profit standpoint and make the appropriate business decisions and clearly communicate strategic vision and objectives to the resort teams on how to drive revenues and improve performance
Accomplishments include:
Managed a team of five and oversaw daily operations of the reservations department. I worked in conjunction with Director of Revenue Management to maximise room revenue and occupancy by effectively controlling rates and availability
Leading a team of 5 in the reservations department and creating, recommending and implementing effective pricing strategies for all market segments and revenue streams with logical rate structures that drive revenues into the hotel. Maximizing delivery through the all distribution channels by implementing revenue management strategies and yield management tactics effectively in all channels. Fully responsible for inventory management and control
Assist the Assistant Director of Revenue in managing the day to day operations of the revenue team. Assisting the ADORM with Revenue Plan maintenance including but not limited to daily imports into Revenue Plan (Daily Pickup and Daily Market Metrics), weekly imports (Group & Catering Backlog), and monthly imports (Monthly Market Metrics) and ensure all data input into the system is accurate. Support ADORM in the maintenance of Revenue Plan data required for budget preparation including but not limited to Guest Count, Special Events, and Market Place Statistic
Assisting the Revenue Manager in driving the top line revenue for the property. Provide detailed analysis on business trends to Revenue Manager and prepare revenue reports for the resort. Monitoring performance of reservations team and providing feedback on productivity
Assisting the reservations manager in managing the day to day operations of the reservations department. Work closely with front office, finance, revenue and sales and be the point of contact for the reservations department