Ken Coleman
Wattle Grove,NSW
Summary
I am a forward-thinking manager with experience in sales and specifications. I have a comprehensive understanding of implementing new processes, managing, and planning innovations. I bring problem-solving abilities paired with in-depth knowledge of policies and procedures. I also have experience in evaluating employee performance, overseeing key projects, and managing key stakeholders.
Overview
11
11
years of professional experience
Work History
NSW/ACT Group Specification Manager
ForestOne
Wetherill Park, NSW
01.2023 - Current
- Working with three direct reports and three 'dotted line' reports.
- Regular competitor analysis to inform and devise business strategy.
- Conducted performance reviews for team members.
- Developed a specification strategy focused on Health, Education, Aged Care, and Multi-Residential segments.
- Improved project tracking process through regular communication between the Specification and Sales teams.
- Improved usage of CRM for project tracking and designer interactions.
- Experience with negotiation with multiple stakeholders.
- Coached, mentored, and trained team members in order to improve performance.
- Devised an achievable KPI structure to drive targeted performance.
- Created monthly reports for senior management detailing specification results, sales, and other related matters.
Specification Manager
CSR Limited
Macquarie Park, NSW
09.2019 - 12.2022
- Develop a specification strategy around targeted architects, acoustic engineers, and other project influencers.
- Increased engagement with acoustic engineers to achieve better specification outcomes.
- Enhanced CSR's range of decorative acoustic products, with interior designers, and industrial insulation range, with architects.
- CSR 'Change Champion' in the introduction, training, and rollout of Microsoft Dynamics CRM as a national platform.
- Three-month secondment in the marketing unit to develop an online training module and installation videos on key decorative products and segment based specification guides.
- Worked with builders, contractors, resellers, and installers.
- Provided internal support at a national level on acoustic issues, compliance, and 'fit for purpose' solutions.
- Conducted internal product training modules and CPD modules for designers and architects.
State Sales Manager
Conform Group
Bathurst, NSW
11.2018 - 08.2019
- Carried out the national strategy to enhance the Conform product portfolio.
- Met state-based sales objectives by developing and implementing promotion strategies.
- Liaised with the internal sales and project team, as well as the local installation teams.
- Tracked activities in the ODOO CRM system.
- Conducted product presentations with architects, structural engineers, and contractors.
- Negotiated sales with builders, roofing contractors, and mechanical contractors.
- Travelled across NSW and ACT as per business requirements.
- Prospected, identified, and cultivated relationships with contacts to promote product lines and solutions.
- Built sales forecasts and schedules to reflect desired productivity targets.
NSW Sales Manager
Autex Pty Ltd
Wetherill Park, NSW
03.2017 - 10.2018
- Reviewed the NSW sales strategy to support the national strategic growth and sales objectives.
- Managed a combined team of five sales and specification representatives.
- Conducted market analysis to identify trends and adjust sales approaches accordingly.
- Managed customer relationships to foster loyalty and create a group of preferred sales and installation partners.
- Trained new staff on product knowledge and effective sales techniques for success.
- Trained and coached the team to ensure success in their roles.
- Liaised with production to ensure anticipated sales were captured in production planning.
- Carried out our CPD presentations and regular product presentations.
- Achieved company growth and brand development through market expansion and sales.
- Provided technical support for designers, architects, and acoustic engineers around product performance.
- Worked with the sales team to cross-promote the broader range of products.
State Specification Manager NSW & ACT
Autex Pty Ltd
Wetherill Park
01.2015 - 03.2017
- Increased brand awareness in NSW of Autex's acoustic and decorative products.
- Conducted CPD presentations to Architects and Interior Designers.
- Strived to be the "Trusted Advisor" to A&D on the range, which would perform as required, and be fit for purpose.
- Worked with marketing and other influencers to create a suite of CPD presentations around Autex products and their acoustic, thermal performance, and compliance with the NCC and other codes.
- Coordinated project timelines to ensure timely delivery of services.
Education
Certificate of Attainment - Reading Plans And Drawings
Tafe NSW
01-2019
Certificate IV - Business Marketing
Tafe NSW
Bankstown01-2004
Higher School Certificate -
Condell Park High School
10-1992
Skills
- Specification strategy
- Project tracking
- Performance management
- CRM utilisation
- Client relationship management
- Team leadership
- Effective communication
- Strategic planning
- Training development
- Negotiation
- Cross-functional teamwork
- Relationship building
- Competitor research
- Staff training and development
- Stakeholder management
Accomplishments
- Justice of the Peace, NSW
- Non-executive director and current Vice Chairman at Moorebank Sports Club
Affiliations
- Assistant Coach at Moorebank Rams Junior Rugby League Club
- Level One Trainer (Blue Shirt) Moorebank Rams Junior Rugby League Club
References
References available upon request.
Timeline
NSW/ACT Group Specification Manager
ForestOne
01.2023 - Current
Specification Manager
CSR Limited
09.2019 - 12.2022
State Sales Manager
Conform Group
11.2018 - 08.2019
NSW Sales Manager
Autex Pty Ltd
03.2017 - 10.2018
State Specification Manager NSW & ACT
Autex Pty Ltd
01.2015 - 03.2017
Certificate of Attainment - Reading Plans And Drawings
Tafe NSW
Certificate IV - Business Marketing
Tafe NSW
Higher School Certificate -
Condell Park High School