Lianne Appleby

• Offering clients a high range of treatments using advanced technology such as Morpheus8, Lumecca, Ultraformer and skin peels.
• Built strong rapport with clients, fostering trust and open communication for effective treatment sessions.
• Enhanced client well-being through personalized treatment plans tailored to individual needs and goals.
• Increased salon revenue through upselling additional services and retail products to clients.
• Maintained a loyal clientele base by consistently delivering high-quality beauty treatments and exceptional customer service.
• Conducted thorough client consultations to assess individual needs and develop customised treatment plans.
• Offered tailored aftercare advice, promoting long-lasting results for clients'' skin health and wellbeing.
• Continuously expanded knowledge of industry trends and innovations through ongoing professional development opportunities.
• Provided expert guidance on at-home skincare routines using specific products that catered to each client''s unique needs.

During the Covid period and due to most businesses being forced into lockdown, I took the opportunity to work withing our family business that was thriving at a time when most were not. The role allowed me to work from home and gain some extra knowledge in the admin sector.

• Learned and applied preferred systems for scheduling, purchasing and problem-solving.
• Oversaw office inventory activities by ordering and requisitions and stocking and shipment receiving.
• Supervised hiring processes and vendor relationships to maintain smooth operations for company.
• Executed record filing system to improve document organization and management.
• Recorded expenses and maintained accounting records.
• Updated spreadsheets and databases to track, analyze, and report on performance and sales data.
• Prepared weekly employee work schedules to meet operational needs.
• Scheduled office meetings and client appointments for staff teams.
• Payrol

• Performed in all aspects of beauty and treatments offered at iBrow.
• Helped customers feel relaxed and comfortable through conversation and personal relatability.
• Supported reception desk, receiving phone calls, entering appointments, and collecting payments for services rendered.
• Scheduled customer appointments and rearranged individual time slots to meet demand.
• Kept work areas, tools, and equipment clean and properly sanitized to minimize disease transfer and health risk of shared environment.
• Handled stocking and cleaning of both therapeutic workspaces and front office.
• Educated clients on care processes and advised on further care and products.
• Created memorable customer experiences, adding bonus services such as head and neck massages during appointments.
• Promoted additional products and services to increase sales numbers and revenue with diverse selection.

After several years of working in the beauty industry and expanding my knowledge and skills, I made the decision to go out on my own. I rented a large room in a bustling area of Darwin and built my clientele through Facebook ad campaigns and other social media channels. It wasn't long before I outgrew my room and was moving to a larger premises and employing my first staff member. By the time I left Darwin to move to the Gold Coast, I had three staff members running the salon until it was eventually sold in February 2018. The salon is still operating successfully to this day and I am grateful for the skills it allowed me to gain and how it urged me to grow as a person too.

• Managed a busy, fast paced salon with 4 staff members
• Oversaw salon employee performance, facility cleanliness, and sales.
• Built business through commitment to excellent customer service, resulting in customer loyalty and retention.
• Worked to continuously increase salon business through effective sales, service, and operations policies.
• Maintained general appointment calendar and set shift schedules.
• Managed cash flow, business transactions, banking, and accounting processes.
• Coached and trained employees to optimize performance and achieve demanding business objectives.
• Achieved personal sales goals by upselling products to meet individual needs.
• Maintained organization of salon and cleanliness of each station with regular cleaning and floor sweeping.
• Excelled in all services offered by the salon.

• Performed a number of treatments from facials, massage and waxing.
• Supported reception desk, receiving phone calls, entering appointments, and collecting payments for services rendered.
• Scheduled customer appointments and rearranged individual time slots to meet demand.
• Analyzed client needs and came up with individualized and continuous treatment plans.
• Analyzed customer skin to assess conditions and skin type and suggest products and treatments.
• Promoted additional products and services to increase sales numbers and revenue with diverse selection.
• Followed up with customers to increase satisfaction with purchases and services.