Wayne Simpson
Sydney,NSW
Summary
Results-driven Senior Sales Consultant with over 15 years of experience in selling technology and marketing solutions to enterprise businesses for high-growth companies. Specialises in consultative sales and strategic account management, excelling in client relationship building and maintaining a robust professional network across ANZ. Experienced in both direct and agency sales, consistently delivering customer-centric solutions aligned with business objectives. Possesses a passion for evolving technologies and a proven track record of surpassing sales targets through strategic sales initiatives and hands-on customer engagement.
Overview
19
19
years of professional experience
Work History
Senior Sales Director ANZ
RTB House
Sydney
07.2020 - Current
- Ranked as ANZ's top salesperson for 5 years, achieving consistent revenue growth and surpassing sales targets.
- Developed and implemented sales strategies to increase profits and expand market share, including development of new market opportunities in previously out of focus market segments generating X revenue.
- Collaborated with cross-functional teams across departments such as marketing, tech, account management to drive successful outcomes.
- Key client wins include Amart, RAG Group, APG Group, Camilla, Super Retail Group, UNIQLO, David Jones,
Appliances Online, UnderArmour, Kogan, SEEK, Catch Group, HP, Temple & Webster +++.
Senior Sales Manager
RTB House
Sydney
03.2018 - 07.2020
- Managed all aspects of the sales process from lead generation, closing deals and driving upsell opportunities.
- Developed and significantly grew assigned territory [Number]% within first year.
- Collaborated closely with the account management team to support client retention and drive upsell opportunities, resulting in increased customer satisfaction and revenue growth.
- Maintained top-tier client relationships, yielding a 95% client retention rate over two years.
Business Partnerships Manager
Sparcmedia
Sydney
07.2017 - 03.2018
- Exceeded $650K margin goals by setting up data partnerships (DMP + Video & Display Media) with Neds, Ladbrokes, Sportsbet, tab, and standard media deals with SME’s (including Esther&Co, PetCircle, Hoselink).
Senior Digital Sales Consultant
Ve Interactive
Sydney
06.2016 - 07.2017
- Secured and onboarded the largest and most prestigious clients in the region, both directly and via agencies, including Hewlett Packard, THE ICONIC, The Good Guys, Sunglass Hut, POLITIX, and Samsung, along with numerous SMEs.
Sales and Marketing Manager
core3dcentres and Race Dental
Sydney
09.2010 - 05.2016
- Successfully led the recruitment, training, and management of a high-performing sales and marketing team of 8 direct reports. Established a clear team structure, defined job roles, and implemented KPIs to accelerate revenue generation.
- Conducted strategic market analysis to drive growth in a declining market, achieving +12% growth in 2013/14 and +18% in 2014/15 by securing significant contracts ($250k-$1M P.A.) with clients such as HCF and ADF.
- Reduced sales admin and support tasks by empowering the customer service team to deliver 1st and 2nd level technical support. Enhanced CRM data mapping, resulting in 2-3 additional sales calls per day.
Digital Sales Executive
William Reed
Montpellier, France
09.2005 - 07.2009
- Achieved 200% of sales target in the first year through compelling presentations to agencies and C-level executives. Secured key clients including Ocean Spray, Tate & Lyle, Lipid Nutrition, GC Hahn, Lyprinol, Merck, and Denomega, rewarded with flagship brands FoodNavigator, NutraIngredients and InPharmaTechnologist.
Education
Bachelor of Arts - Marketing
The University of Huddersfield
UK01-2005
Skills
- Solution Selling
- Sales Strategy Development
- Sales Pipeline Management
- Customer Relationship Management
- Key Account Management
- Upselling and Cross-Selling
References
References available upon request.
Timeline
Senior Sales Director ANZ
RTB House
07.2020 - Current
Senior Sales Manager
RTB House
03.2018 - 07.2020
Business Partnerships Manager
Sparcmedia
07.2017 - 03.2018
Senior Digital Sales Consultant
Ve Interactive
06.2016 - 07.2017
Sales and Marketing Manager
core3dcentres and Race Dental
09.2010 - 05.2016
Digital Sales Executive
William Reed
09.2005 - 07.2009
Bachelor of Arts - Marketing
The University of Huddersfield
Similar Profiles
LAURIE DA SILVALAURIE DA SILVA
Regional VP at RTB HouseRegional VP at RTB House
Ann WangAnn Wang
Account Manager at RTB HouseAccount Manager at RTB House
Cleopas FudgeCleopas Fudge
Carpentry Worker at RTB RentalsCarpentry Worker at RTB Rentals